Your Partner for B2B Technology Storytelling & Strategic Communication
Hi, I’m Giovanna—a strategic communication consultant helping marketing and product leaders unify product, brand, and GTM messaging to drive clarity, adoption, and market impact.
I’ve sat in too many meetings where Marketing is chasing tactics without a strategic plan, Sales is telling a different story every week, Product Management is pushing features no one asked for, and Engineering is creating brilliant content that never reaches customers. Teams pull in different directions, no one sees the big picture, and months of work vanish as campaigns flop and great products fail to scale globally.
That’s exactly why I launched my consultancy—to fix these disconnects, align messaging across teams and regions, and make sure every story drives real adoption, differentiation, and growth. Using frameworks that unify messaging while tailoring it to the right audience, I help companies make their products understood, strategically positioned, and adopted faster.
I work primarily with Pro AV and language technology companies that power multilingual communication experiences through AI and immersive media. With 20+ years at the intersection of technical communication, content strategy, and product marketing, I know what it takes to launch globally, scale messaging across teams and regions, and—just as importantly—what not to do.
“The best stories aren’t told once; they ripple across teams, markets, and minds, guiding every decision, every conversation, and every experience toward a single, unmistakable truth.” -Giovanna
Tech teams build powerful products—but their value often gets lost in translation. I align product, marketing, and global teams around a clear, consistent narrative that communicates not just what the technology does, but why it matters.
When everyone tells the same story, momentum builds, credibility grows, and customers instantly understand your value.
The result is differentiated positioning, faster adoption, and measurable growth driven by a story that works at every level.
Why Work With Me?
Your Story Starts Here
Let’s transform your complex technology into messaging that resonates, drives adoption, and sets your product apart.